Campaign Highlights

• Organically grew the accounts by more than 800K followers across platforms

• Consistently looked for ways to insert the show into conversations surrounding the IP, engaging directly with die-hard and casual fans alike in ongoing community management

• Created weekly X/Twitter watch party run-of-shows that led to a massive boost in engagement and show viewership, teasing exclusives and watching along with fans in real-time

  • 26.3M Impressions and 13K new followers for Finale Weekend alone

• Produced, shot, and led talent/EP capture during San Diego Comic-Con